Will Booth
Senior Product Manager
My Role
Product Manager
Led product and technical delivery of the SIGAP compliance integration.
Duration
4 Months
Sprint-to-compliance delivery against a non-negotiable government deadline.
Before 2025, Brazil's betting market operated in a legal grey area. Without centralised oversight, billions in tax revenue were lost to offshore operators, problem gamblers could move freely between platforms, and the industry had no standardised framework for detecting financial crime. The government had no real-time visibility into betting volumes, payouts, or player demographics.
Brazil's 2025 regulatory deadline created a forcing function. Operators who could not demonstrate full compliance with the SPA (Brazil's Secretariat of Prizes and Bets) risked losing their licence entirely. The opportunity was to build a robust, automated reporting pipeline that would make compliance seamless rather than a recurring operational burden.
The core question was: how do you build a system that guarantees first-attempt acceptance by the SIGAP validator, at scale, every single day without manual intervention?
The solution was a fully automated 24/7 reporting cycle that compiles, reconciles, and transmits daily data files to the SPA within its required windows. A pre-submission reconciliation layer audits player balances, bets, and payouts before any file leaves the operator's server. Secure JSON/XML transmission feeds directly into SIGAP's Data Transmission Engine, with a real-time feedback loop that monitors acceptance status and triggers instant alerts on any rejection.
The non-negotiable government deadline made this a sprint. Stress testing under simulated daily record volumes ensured the transmission engine could handle the scale of the Brazilian market without throttling.
I acted as both Product Manager — working across data engineers and compliance specialists to own the delivery end to end, and taking on the role of directly responsible individual to ensure the pipeline was built to a standard that would hold up under regulatory scrutiny.
The result was 100% daily file acceptance, full PIX audit coverage, and a contribution to Brazil's R$9 billion tax revenue pool, replacing grey area reporting with a fully automated, reconciled compliance service that ensures long-term business continuity in the market.